This week VOV Indonesia sent me these VOV SUPER FITTING LIPQUID to try. 

FYI, VOV is a cosmetic brand from South Korea since 1981 and owned by LG Household & Healthcare Korea. Available in Indonesia since 2004, their latest concept is “Girly and Modern Chic”. 

And of course, that very concept was truly represented on their products. Just take a look at these lipsticks they sent me!

Priced at IDR240K each, don’t get fooled by the packaging. They might look like ordinary lipstick, but when twisted to open, voila! 

(From Left to Right: Orange Scene, Sweet Rich Pink, Signature Red)

They are liquid lipstick. Well actually VOV Super Fitting Lipquid is a combination between lipstick, lip tint and lip stain altogether. Different from other liquid lipsticks that I’ve tried which basically matte or suede in texture, it’s more light and watery. But no worries, it wasn’t runny at all. In fact, I was surprised by the highly pigmented color, even though I just swiped once. 

I used ‘Sweet RIch Pink” for the pic above, and I like how it felt really comfortable on the lips. The applicator also made it easier to apply. I decided to pull on the full lips, though I eager to try the lipstick to create Ombre Lips which they recommended on the press release. Stay tune for the Ombre Lips look!

VOV Super Fitting Lipquid is now available in 10 colors, which you can get on their counters, in SOGO Kelapa Gading Mall, SOGO Kota Kasablanka, MATAHARI Supermall Karawaci, METRO Plaza Senayan and many more. Visit their instagram @VOVMakeupID for more infos. 

PHOTOS: PINKY MIRROR