Tag: esteelauderindonesia

NEW VISION OF YOUTH

Introducing: ESTĒE LAUDER Re-Nutriv Ultimate Diamond Transformative Energy Eye Creme.

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Yup, the never ending search for the fountain of youth when it comes to skin care…particularly for us, women. No worries, there’s hope for aging skin around the eyes, as we all might be aware that the delicate area around our eyes is one of the first places to show visible signs of aging. 

And what a luxurious way to transform eye area skin with this eye creme. It’s infused with Black Diamond Truffle Extract, claimed to lifts, firms, re-energizes, sculpts and brightens the look of the eye area. FYI, black diamond truffle is one of nature’s rarest treasures that’s transformed through a certain process into a pure and precious extract with 10,000 hours in the making.

It comes with the rotating applicator made of a cooling golden alloy. What an indulging way to treat the eye area! Like a massage wand, use the flat end of this applicator to apply a pearl-sized amount to the eye area, and gently tap with ring fingers as it absorbs. Then, hold the wand vertically, sweep the rotating tip from the inner corner under the eye to the temple. This massaging motion claimed to help increase microcirculation. Don’t forget to clean this after each use. Keep it hygienic, people!

A CLASS OF THEIR OWN

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Do you remember your very first fragrance?

Well…mine is “White Linen” from ESTEE LAUDER. I remembered the scent till now, the refreshing and clean fragrance. I guess I was always fell for those kind of scents. Launched in 1978, White Linen is still available until now. 

The fact is, for over 50 years, Estee Lauder has been launching many fragrances. The first one was YOUTH DEW. Introduced in 1953, it was actually a scented bath oil that could also be used as perfume (they said it was a taboo for women wearing perfume at that time, whaaatttt?). 

This year, they launch THE HOUSE OF ESTEE LAUDER CLASSIC PARFUMS COLLECTION. Consist of 8 fragrances, they’re bringing back the classics, like: ESTEE (from the year 1968), AZUREE (from 1969), ALIAGE (from 1972), CINNABAR (1978), SPELLBOUND (1991), TUSCANY PER DONNA (1992), INTUITION (2000) and BEYOND PARADISE (2003). Their packaging are new, but the scent stay the same.

ESTEE is the second fragrance that Mrs Estee Lauder created after Youth Dew. So, imagine the history of this fragrance. This took 7 years to make, FYI. 

AZUREE is a very warm fragrance, inspired by the Mediterranean. 

Since the 70′s style is back, ALIAGE will be the perfect scent to reflect that era. Cool & energetic.

Very oriental, CINNABAR (now pronounced: China Bar) is mysterious and sensual.

Imagine the first feeling of falling in love, that’s SPELLBOUND.

One of the very classic, TUSCANY PER DONNA (Tuscany for Women) was inspired by the Italian Countryside. 

 Created by Evelyn Lauder, INTUITION is one warm & very feminine scent.

Last but not least, the very addictive BEYOND PARADISE. The most modern scent from all of 8 (maybe because it was created not too long ago), this scent reminds me of all things tropical. 

My favorite? ESTEE. I believe I have an old soul trapped inside, LOL. Classic without being too powerful (we have to admit some of the classic fragrances tend to have very strong unforgettable scent). I love the fact that this was created by Mrs Estee herself, inspired by the light she saw from two crystal chandeliers shimmering in a glass of champagne. It’s a very wonderful scent, perfect for day use in this hot weather. 

PRODUCT PHOTOS: ESTEE LAUDER (except the last one was taken by me)

WELCOME SPOTLESS FREE SKIN

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Apparently we’re Asians love to have more fairer skin. That’s why a lot of international cosmetics company created ranges of brightening, lightening, whitening skincare products, you name it. And obviously, who’s not afraid of dull skin? I am. But I don’t want to have whiter skin, I just want skin that look bright like it glows from within and free of those ugly dark spots. 

ESTEE LAUDER launched a new line called CRESCENT WHITE to replace their previous brightening range, Cyber White. As a mother brand to Estee Lauder Company, Ibu Mamiek as General Manager for Estee Lauder Company Indonesia said, “Of course as a mother brand, Estee Lauder will have the latest technology first applied to their products before any brands in our group.” Based on the same technology as Advanced Night Repair (one of their best selling product), this range aims to repair & resist environmental aggressors which can cause uneven pigmentation and dullness. 

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Recommended to use in one series for an optimal result, the entire line contains active ingredients for both daytime protection and night time correction. Yup this range will help to activate our skin’s ability to sort of self-brighten and repair. 

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There are 6 products in the line: 

1. Crescent White Full Cycle Brightening Cleanser

2. Crescent White Full Cycle Brightening Moisture Treatment Lotion

3. Crescent White Full Cycle Brightening Spot Correcting Essence

4. Crescent White Full Cycle Brightening Moisture Creme

5. Crescent White Full Cycle Brightening UV Protector SPF50/PA++++

6. Crescent White Full Cycle Brightening BB Creme SPF50/PA++++ & Brightening Balm

Thanks to Estee Lauder Indonesia, they gave me one of Crescent White core product to try, Crescent White Full Cycle Brightening Moisture Crème. 

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Not only providing moisture balance, this face cream provides brightening benefits as well. It look thick inside the jar, but once applied, it feels light, I barely feel a thing. The scent reminds me of Iced Lychee Tea. Hmm… a refreshing scent for such a serious skincare product. Me likey! The great part about this cream, it’s suitable for both day and night use. 

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PHOTOS: SHINTA ROSVITA

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MUSK HAVE FRAGRANCE 

Love the particular scent of musk? You’ll fall deep for MODERN MUSE by ESTEE LAUDER.

Here’s the history of my Estee Lauder’s fragrance: First was White Linen and the last one was Sensuous. And now…Modern Muse. Dedicated for strong & confident woman, enhanced by her own intrinsic femininity & individual style, it features a lush blend of rich florals & sleek woods. A contrast blend of exotic mandarin, jasmine sambac, amber wood and patchouli. 

I found this fragrance as an easy to wear and clean scent. Perfect for day use, as Modern Muse is so light (even though they came in Eau De Parfum). First spritz (in this hot & humid weather) lasted for about 3 hours, so might need to reapply. I love the chic packaging with the bow-like top (like a representable display for its’ feminine scent), and yet easy to spritz (with no cap, yeay!). When I said feminine, please do not imagine sweetness, it’s so not. As I’m very picky when it comes to fragrances (who doesn’t as it will stay with you throughout the day), Modern Muse won my attention. And it seems my hubby’s attention too. I always said that if someone (especially loved ones) even bothered to ask you what fragrance you’re wearing, it must be a winner! Don’t you think so?