I’m talking about 8, yes 8 in one beauty product.

Dr. Christine Schrammek (she was a dermatologist which created the first ever BB Cream in the world) would be very proud to see that she had created a craze in beauty business. While the first BB Cream was used in German on 1960 to treat post-op patients, it was getting hipper when it was introduced in Japan and Korea in 1985. Many Korean Pop artists used it to create flawless and healthy looking skin and (boom!!!) every one wants it….

… including me. Personally I love using BB Cream more than foundation for its’ ability to cover spots, acnes and all. For some beauty brands, it has evolved from being just a base makeup to more multi tasking skincare product. Like The Body Shop Moisture White Shiso BB Serum Inside, which has 8 benefits in one bottle. Allow me to break it down to you:

  1. Brightening
  2. Instant Hydration
  3. Natural Finish
  4. Easy Blendable
  5. UV Protection
  6. Soothing
  7. Evens skin tone
  8. Lightweight

At the launch event in Moovina, Plaza Indonesia, Jakarta, last week, Astrid Indrasari, Training Manager The Body Shop Indonesia explained “This BB Cream has lighter texture than the previous All-In-One BB Cream. And it was specially design for Asian market, including Indonesia.” Also at the event, dr. Amaranila Lalita Drijono Sp.KK, dermatologist shared her thought about BB Cream. “I believe that the whole idea about makeup, is to enhance your beauty, not to cover them. Which exactly what BB Cream did, it’s not an ordinary foundation or base makeup, but it has active ingredients for skincare to protect the skin from UV ray and free radicals.”

Shiso (which widely used in Japanese food), believed to reduce early melanin-making signals for brighter and luminous skin acts as the main ingredient. The other formula is vitamin C, liquorice and Community fair trade aloe vera from Guatemala, promised to brightens, soothes and protects skin against UV with SPF 25PA+++.

So, how do I like it? As I already have a fair skin color, can you tell from my pictures above that I actually got fairer? But look at the flawless finish and its’ ability to cover my dark under eye circles without the help of any concealer. I used one pump for the whole face and apply the rest on my neck. I can feel the different texture with their All-In-One BB Cream which I’ve reviewed previously here 

This BB Cream is smoother, lighter and creamier with one radiant beige shade suits all. With the help of setting powder for the final touch, I believe that my skin stayed matte longer. The Body Shop Moisture White Shiso BB Serum Inside is now available at The Body Shop Indonesia’s stores, or you can buy it online here